Your resources

What's in store for the 2024 cruise season

• Portrait of the cruise market in Montreal: pre-pandemic growth, current context, potential;
• New positioning of the Metropolis as a destination port for luxury cruises / Coherence with Old Montreal's offer;
• Understand the profile of cruise passengers and benefit from their business presence;
• 2024 projections & growth prospects.

(in french only)

Market analysis: Old Montreal clienteles

Presentation of the highlights of the market analysis conducted in 2023. Discover the habits and behaviors of Old Montréal's clientele, and how to stand out as a business and attract these specific clienteles.

(in french only)

Storytelling and copywriting: stimulate your customers' interest and buy-in!

Engaging, coherent and powerful texts have the power to arouse consumer interest in your products and services. In 90 minutes, you'll benefit from a series of enlightening observations and tips for improving the quality of your editorial content.

*This webinar is not available for replay.

Local SEO & Google My Business

Training objectives :

• Understand how the main search engines work;
  
• Understand local SEO;
  
• Use Google My Business to promote your business.
  

(In french only)

Advertising strategy on Facebook & Instagram

Training objectives :

• Create a winning advertising campaign strategy on Facebook + Instagram;
  
• Understand the functionalities of the advertising platform (Business manager);
  
• Create your first Facebook & Instagram campaigns;
  
• Analyze and measure campaign performance.
  

May 9th at 12pm

Use TikTok to achieve your business goals

Training objectives :

• Establish a winning TikTok strategy to achieve your business objectives;
  
• Understand how the algorithm works;
  
• Optimize your presence on TikTok through best practices in community management and content creation.
  

May 14th at 12pm

Optimize your use of LinkedIn

Training objectives :

• Introduction to LinkedIn;
  
• Understand each of your account's functionalities;
  
• Choose the right type of LinkedIn campaign and targeting method according to your needs;
  
• Use best practices for images and copywriting on LinkedIn.
  

June 4 at 12 noon

BDC's Entrepreneur's Learning Centre

Free webinars from the BDC

Free webinars from l’ARQ

This analysis provides an up-to-date assessment of supply and demand in the Old Montreal in a post-pandemic context. The project was carried out with financial support from the City of Montreal city over a period of nearly 10 months, combining field analysis and focus group data collected in summer and fall of 2023.

• Guide for businesses towards compliance with the Privacy Act (Law 25) (in french only)
• Café terrace or placottoir planning guide in Ville-Marie (in french only)
• Requests for permits - Borough of Ville-Marie
• Practical guide for opening a business in Ville-Marie (in french only)

This program, set up thanks to financial support from the City of Montreal, allows the Old Montreal SDC and various neighbourhood cultural installations to develop a schedule of dynamic and free activities, based on the expertise and creativity of Old Montreal's institutions. Partners developed through this program can offer a quality entertanment schedule for the 2022-2023 season to the area, supporting the economic recovery movement.

The promotion of all cultural activities linked to this program is done through the Old Montreal SDC's social media, as well as on the website sdcvieuxmontreal.com

N.B.: Businesses qualifying for this support program must be SDC members and belong to the cultural activity sector.

This financial assistance program is aimed at reducing the impact of work sites for establishments located in areas affected by major construction.

Eligible area in Old Montreal:

• rue Saint-Antoine Est

Financial aid up to 40 000 $

Deadlines: May 30th 2024

The retail business accessibility program (PAAC) is designed to assist retailers who wish to offer improved access to their building for clients with limited mobility.

PME MTL is a network of experts in financing and training entrepreneurs and enterprises. Extensive help is offered to Montreal businesses and entrepreneur regarding emergecy financial aid and financing.

You may directly contact Ana Luisa Cano - PME MTL downtown office at 514-879-0555 or at info.centre@pmemtl.com

Where can you find the funding to finance your project? What programs and financial aid are you eligible for? Where can you find governmental, non-governmental, and community organization institutions that offer financing? Under what conditions can you receive a grant or call upon a business incubator? The BAnQ has composed a list of several resources to aid you in your search for financing.

This database contains numbers and statistics on tourism, airport fares, tourist attractions' frequency of visits, etc.

This study by Léger looks at the trends that will guide your digital strategies in 2024.